Spring 2021 Projects Launch May 11
The Public Relations Student Society of America
Overview of SHU PRSSA
PRSSA is a national collegiate organization with chapters across higher education institutions across the world who are interested in public relations, strategic communication, advertising, marketing, and media relations in a variety of areas (i.e., corporate, non-profit, government). Our PRSSA chapter at SHU strives to provide our student members with the opportunity to enhance their understanding of PR, social media and marketing, broaden their network of professional connections, and help jumpstart their careers.
Overview of SHU PRSSA
PRSSA is a national collegiate organization with chapters across higher education institutions across the world who are interested in public relations, strategic communication, advertising, marketing, and media relations in a variety of areas (i.e., corporate, non-profit, government). Our PRSSA chapter at SHU strives to provide our student members with the opportunity to enhance their understanding of PR, social media and marketing, broaden their network of professional connections, and help jumpstart their careers.
SHU PRSSA E-Board developed a strategic marketing plan to recruit new students to join PRSSA during the 2020-2021 academic year. These recruiting efforts resulted in increasing the number of SHU PRSSA chapter members from 14 students to 58 students, resulting in a 314%+ increase in new chapter membership!